RAVE FILTER

New wave stripes are a way to evolve tie-dye, which has hit peak in the market. It can be adapted for the mass market by highlighting mid or pastel tones, using fabrics that take their cue from organic patterns of marble or wood. Up by 23% Year on Year to make up 16% of the print mix in Summer 2021, stripes and tie-dye just continue to evolve. 

PHOTO: COURTESY OF PH5OFFICIAL, GRACEY, TYLER MCGILLIVARY, DAISYBIRCHALLL